.2Performant, a Romanian modern technology and affiliate advertising answers company, revealed on Monday, September 9, at the Bucharest Stock Exchange, that it wants to get the Profitshare associate systems in Romania as well as Bulgaria coming from Transformation Advertising And Marketing. At the same time, Dante International, the owner of eMAG, will certainly become an investor in 2Performant.On September 6, 2Performant's Panel of Supervisors ended an initial agreement to obtain the Profitshare.ro as well as Profitshare.bg affiliate networks had through Sale Advertising And Marketing S.R.L. and Transformation Marketing EOOD. The arrangement summarizes the concepts of the transaction and is actually not officially binding, corresponding to the business press cited through Economedia.The operation entails the transfer of the Profitshare service lines from Transformation Marketing S.R.L. and also Sale Advertising EOOD (as vendors) to 2Performant (as the shopper). Dante International S.A. (a large number shareholder of Conversion Advertising and marketing S.R.L.) will certainly be part of the business transactions agreement as a backer." The moment the Profitshare deal is actually finished, our company are going to grow our existing capability and also diversify our client collection in both Romania as well as Bulgaria. We still have a few essential steps to complete, however I am self-assured that the teams associated with the deal on both edges are going to deal with to accomplish all of them properly. Our experts will definitely introduce our post-acquisition plannings after settling the acquisition according to the ultimate arrangement," pointed out Dorin Boerescu, CEO as well as Co-Founder of 2Performant System.The transaction cost is actually RON 4.3 thousand, as well as will certainly be actually paid out 55% in money and 45% in 2Performant shares through a funding rise.." 2Performant is a young as well as compelling company along with worths that resonate with our team. Our team anticipate that, after the transaction is wrapped up, the Profitshare business incorporated with 2Performant will certainly supply greater market value to its own clients," stated Tudor Manea, General Supervisor of Dante International SA.2Performant additionally takes note that many actions remain to complete as well as settle the transaction, such as the productive completion of the as a result of persistance analysis through 2Performant.Profitshare was actually launched in 2012 and also currently possesses a collection of 250 affiliate plans (including the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Picture source: the business).